Authentic Brands


To enable resident Asians and other fans of authentic Asian food to buy their favourites in Europe, Heuschen & Schrouff has selected the most popular brands within all Asian food categories. Apart from the addition of European translations, the packaging keeps its original appearance. Our complete range of A-brands consists of more than 3000 dry goods, frozen and fresh products from 12 Asian countries.

Depending on your wishes, we can create a tailor-made selection for you. Like all our products, our range of authentic Asian brands complies with the strict regulation of the European Union.

Asian Brands  |  Arab Brands  |  African Brands  |  Caribbean Brands

Retail Concepts


Are you looking for the true Asian and Arab taste, but you believe your shoppers would prefer 1 uniform, accessible brand for the whole range?

Our Brand Concepts Flying Goose, Thai Dancer, MeiAsia and Yamna unite several product categories under 1 label for easy shelf recognition and cross selling opportunities.

For MeiAsia and Yamna, the product is exactly the same as you could buy in a supermarket in Bangkok or Marrakech, just wrapped in easy to understand packaging.

Thai Dancer  |  Flying Goose  |  MeiAsia  |  Yamna

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Are you a chef or working in the Foodservicebranch? Our delicious Golden Turtle for Chefs range of all natural Asian food has been developed to fit your needs. Special attention has been given to food safety, convenience, portioning, clear information and inspiration.

Golden Turtle Chef is produced in Asia, in cooperation with ‘Iron Chef’ Peter Lai. The Golden Turtle Chef product range consists of all natural convenient cooking sauces, soups, noodles and rice, but also of basic sauces, cooking oils and wok vegetables.

Visit >>> Golden Turtle for Chefs

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